March 17, 2003

MORRISTOWN, N.J. - March 11, 2003 - With a gift of $300,000, George M.
Steinbrenner III has endowed in perpetuity one of The National Football
Foundation and College Hall of Fame's (NFF) prestigious $18,000 postgraduate
scholarships in honor of legendary coach Lou Saban.

Steinbrenner and Saban trace their professional connections and 55 year-old
friendship back to 1948, when both were involved in a Cleveland youth track
and field program. Seven years later the relationship deepened when Saban
hired Steinbrenner as an assistant football coach at Northwestern
University. Twenty-five years later in a role reversal, Steinbrenner hired
Saban to be president of the New York Yankees.

"Of all the athletes and people that I have coached and been involved with,
Lou is the ultimate warrior, molder of men and builder of teams," said
Steinbrenner. "I learned under Lou the importance of discipline and loyalty.
His pursuit of perfection transcends everything else. That's the best that
you can say about a man."

"George and I share the same view of competition and what it takes to win.
The National Football Foundation scholarship program also fits with that
vision," Saban said. "It's a great honor to know that each year one of the
best college football players in country will be recognized in my name."

"Since 1959, these highly sought after awards have recognized only a chosen
few who have excelled above all in the areas of scholarship, citizenship and
athletic performance," said NFF Chairman Jon F. Hanson. "Linking the Saban
name with an award dedicated to excellence is truly fitting."

During his 52-year career, Saban coached 28 different teams at all levels of
play. In addition to Northwestern, he headed college programs at Maryland,
Army, Western Illinois, and Central Florida, among others. He is credited
with reviving Miami's moribund program in the late 70's. His pro career
included stints as the head coach of the Broncos, Patriots and Bills, where
he led Buffalo to consecutive AFL championships in 1964 and 1965. At age
81, Saban just finished his last season as coach of Division III Chowan
College.

To be eligible for a NFF postgraduate fellowship, a nominee must be a senior
or graduate student in his final year of eligibility; hold a grade point
average of at least 3.0 on a 4.0 scale; possess outstanding football ability
as a first team player; and demonstrate strong leadership and citizenship.
The NFF Scholar-Athletes are recognized each year at The NFF's Annual Awards
Dinner at the Waldorf-Astoria in New York City.

The Saban Scholar-Athlete Award is the second endowed in perpetuity by the
George M. Steinbrenner Family. Previously, Steinbrenner established a
scholarship in the name his long time friend Eddie Robinson, the legendary
College Football Hall of Fame coach from Grambling State University.

The 616 past recipients of NFF Scholar-Athlete Awards include Peyton
Manning, Tiki Barber, Chad Pennington, Lee Roy Selmon, Stone Philips, Steve
Young, Gary Beban, Tim Green, Merlin Olsen, and Mark Harmon.

With 119 chapters and over 12,000 members nationwide, The National Football
Foundation and College Hall of Fame, a not-for-profit educational
organization, runs programs designed to use the power of amateur football in
developing scholarship, citizenship and athletic achievement in America's
young people. NFF programs include the College Football Hall of Fame in
South Bend, Ind., Play It Smart, The NFF Center for Youth Development
Through Sport at Springfield College (Mass.), the NFL-NFF Coaching Academy,
and scholarships of nearly $1 million for College and High School
Scholar-Athletes. Learn more at: www.footballfoundation.com or
www.collegefootball.org.

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